Nissan Donates $500,000 to Support Mississippi History and Civil Rights Museums
Company remembers Mississippi’s past and celebrates its promise with donation
Jo-Carolyn Goode | 4/27/2015, 2:07 p.m.
CANTON, Mississippi (April 27, 2015) – Nissan has donated $500,000 to the Mississippi Department of Archives and History to support ongoing construction efforts and future exhibits at the Museum of Mississippi History and the Mississippi Civil Rights Museum.
Nissan made Mississippi history when it opened its Canton Vehicle Assembly Plant in 2003, becoming the first automaker to open a vehicle manufacturing facility in the state. Today, more than 6,000 workers are employed at the Nissan Canton plant, including residents from 61 of Mississippi’s 82 counties. In addition, dozens of suppliers followed Nissan and opened operations in the state, providing thousands of additional jobs.
Former Mississippi Governors William Winter and Ronnie Musgrove joined Nissan employees and officials from the Mississippi Department of Archives and History for the announcement at Nissan’s Canton plant.
Nissan’s contribution will support the construction of a dining and gathering space that will service approximately 180,000 annual visitors to both museums, as well as a gallery at the Mississippi Civil Rights Museum that will feature striking images and audiovisuals that transport visitors back in time to hear the stories and experience the music that have been a unifying force behind Mississippi’s civil rights history.
“This project seeks to tell the full story of Mississippi’s past while also magnifying hopes for the future,” said Jeffrey Webster, director of Diversity and Inclusion for Nissan North America. “This contribution continues Nissan’s commitment to diversity, education and service in our community.”
The two museums will feature rare state artifacts and documents from the collection of the Mississippi Department of Archives and History. Nissan will contribute the front grille from a Mississippi-built 2015 Nissan Murano to go on display at the Museum of Mississippi History, symbolizing the company’s historical contributions to bring auto production to Mississippi for the very first time.
“In making this extremely generous gift, Nissan recognized that our ability to plan for the future rests in our ability to understand the past,” said Judge Reuben Anderson, former Mississippi Supreme Court Justice and member of the Mississippi Department of Archives and History Board of Trustees. “Nissan’s gift will be celebrated by many generations of future Mississippians. It connects a state-of-the-art manufacturing facility with two state-of-the-art museums. It is a good day for all Mississippians.”
The Mississippi Civil Rights Museum and Museum of Mississippi History are being constructed side-by-side on North Street in downtown Jackson, with a grand opening planned for December 2017 as part of the state’s bicentennial celebration. The Mississippi Development Authority’s Tourism Division estimates the two new museums will draw approximately 180,000 visitors each year and create a projected annual tourism impact of $17.1 million.
Together with its generous employees, Nissan Canton has given more than $11 million in charitable contributions to local organizations since the plant opened in 2003. In March, Nissan contributed $250,000 to six Historically Black Colleges and Universities in Mississippi to promote STEM initiatives at each school. In 2013, Nissan donated $100,000 to the Medgar and Myrlie Evers Institute and sponsored events commemorating the 50th anniversary of the death of Medgar Evers, a NAACP organizer who was assassinated at his home in Jackson, Miss., in 1963. In recognition of the company’s significant progress around workforce diversity, DiversityInc Magazine recently named Nissan as a Top 25 Noteworthy Company for the second consecutive year.