The AT&T Stadium in Arlington on April 24, 2026.

The AT&T Stadium in Arlington on April 24, 2026.

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World Cup hotel bookings short of expectations in Texas amid anti-U.S. sentiment abroad

Despite expectations of a major economic boost from the 2026 FIFA World Cup, Houston and Dallas hotel markets are seeing softer-than-expected international travel demand due to high ticket prices, visa challenges, and growing anti-American sentiment abroad.