Over the weekend, Houston's number 1 automotive customization shop, 713 Motoring, traveled to Atlanta, Georgia for Rapper Rick Ross', 2nd Annual Promise Land Car & Bike Show. With an all-black fleet of new school modern day cars, 713 Motoring CEO, Big Ash, showed up the "713 Way", winning the 2023 Hustler of The Year iced out custom Key pendant and chain! 713 Motoring is no stranger to decking out the cars of some of your favorite Celebs such as Slim Thug, DJ Chose, The Sauce Factory’s Sauce Walka, Beat King, Big Tho, projects for the legendary DJ Screw, and many more.

Taking a different route than the previous year in attendance, 713 Motoring brought a fleet of 15 all black new school modern luxury cars, leading with the fully electric Mercedes Benz EQS AMG. Customizations on the winning fleet ranged from tires, suspension upgrades, and lighting to music and even a satellite tv.

Big Ash expressed that winning Hustler of the Year alongside other greats in the custom automotive industry such as 57 Freddy, Fred Rarriii, I95 Motorsports, Daniels Kreations and The Slippery Soap car care products was well worth the months of planning and figuring out the intricate logistics and spending over $10,000 in fuel. Rick Ross described the winning saying "The fleet speaks for itself. You earned this!".

"This car show is great for connecting and networking which makes it different because normally the shows are all about the cars but, with this show you have the chance to rub elbows with people that can change your life. It's easy to tell Rick Ross enjoys helping others, he often buys cars or invests in businesses of those attending the show. It's really a genius idea to mix the world of hip-hop with the custom automotive world and giving it a family reunion vibe." expresses Big Ash, CEO of 713 Motoring.

713 Motoring has future plans of expanding to a new location that will house their custom automotive shop, collision center, and also provide office space for upcoming start up businesses. They are also in the works of a new project with Rick Ross.