In the heart of a critical election season, where every vote can shape the future of America, ICON MANN is stepping up with a powerful message of unity, resilience, and civic responsibility. The organization, known for its commitment to celebrating the contributions of multicultural communities, has unveiled its latest voter awareness campaign—I, TOO, AM AMERICA. This star-studded PSA, featuring an inspiring lineup of renowned actors, musicians, and civic leaders, premieres on National Voter Registration Day, September 17, and serves as a clarion call to all Americans to exercise their right to vote in the 2024 Presidential Election.

A Coalition of Diverse Voices

At the core of this PSA is a message of inclusion, diversity, and the unbreakable spirit of America’s multicultural heritage. The campaign draws inspiration from the iconic Langston Hughes poem I, Too, a piece that celebrates the strength and beauty of marginalized communities in the United States. The PSA, crafted by ICON MANN founder Tamara N. Houston, serves as a reminder that every voice matters, especially in times of political and social division.

Featuring a diverse ensemble of talent, the “I, TOO, AM AMERICA” PSA highlights the significance of unity in democracy. Among the many celebrities lending their voices to this cause are:

Anika Noni Rose – Tony Award-winning actress

Estelle – Grammy Award-winning singer and actress

Jason Butler Harner – Actor and activist

Michael Ealy – Actor, Producer

Shohreh Aghdashloo – Emmy Award-winning and Oscar-nominated actress

Ali LeRoi – Creator of Everybody Hates Chris

Ronald Low – Attorney, philanthropist, and AAPI community advocate

A Creative Vision for Change

Under the creative direction of Shadae Lamar Smith, the PSA offers a visually striking portrayal of America’s multicultural fabric, showcasing the faces and voices of those who are often underrepresented in political discourse. Ali LeRoi, who also serves as the PSA’s portraitist, captures each participant in their authentic essence, embodying the pride and strength of their communities. This thoughtful combination of art and advocacy powerfully reinforces the campaign’s central theme—that America’s identity is strengthened by its diversity.

A Message with Purpose

Tamara N. Houston speaks passionately about the campaign’s significance, especially during a divisive election year. “We are at a crossroads where our voices must be heard,” Houston emphasizes. I, TOO, AM AMERICA is more than just a campaign—it’s a declaration that our communities cannot be erased from the narrative of this country. The strength of the United States lies in its ability to embrace and uplift all its people.”

Houston’s vision for the PSA is clear: to remind Americans that voting is not only a right but a responsibility. By targeting underrepresented groups such as African American, Asian American, and LGBTQIA+ communities, ICON MANN’s campaign seeks to ensure that these voices are not silenced in the upcoming election.

Mobilizing Through Partnership

The impact of “I, TOO, AM AMERICA” is further amplified by the strategic partnership with Burrell Communications, a leader in multicultural marketing. Tara DeVeaux, CEO of Burrell Communications Group, underscores the importance of voter turnout. “This is a pivotal moment in our country’s history,” DeVeaux states. “Every vote counts, and the stakes could not be higher in November’s election. Through this campaign, we aim to educate and energize communities, ensuring that voter registration translates into meaningful participation on Election Day.”

Additionally, the PSA is supported by Lucky Day, a Webby Award-winning post-production studio, ensuring the final product is polished and ready for its national debut. 

Expanding Civic Engagement

ICON MANN has not only focused on voter turnout for adults but has also partnered with The Creative Coalition to boost youth voter registration. By tapping into the energy and activism of younger generations, the organization is laying the groundwork for future civic leaders and voters who understand the importance of their participation in democracy.

A National Premiere to Remember

“I, TOO, AM AMERICA” will air across multiple platforms, with a significant presence on REVOLT TV from September 17-29, 2024. The PSA is scheduled for 48 total broadcasts, maximizing its reach and ensuring that millions of Americans see its powerful message in the lead-up to the election.

Conclusion: A Call to Action

As America approaches one of its most consequential elections, ICON MANN’s “I, TOO, AM AMERICA” PSA is a timely reminder of the power of each individual’s voice. By bringing together celebrities, civic leaders, and activists, this campaign serves as a beacon of hope and unity, urging all Americans to participate in shaping the nation’s future.

Whether through registering to vote, spreading the word, or simply engaging in the democratic process, ICON MANN is helping to ensure that **America’s true strength—its diversity—continues to thrive**.

For those interested in registering to vote or learning more about the campaign, ICON MANN encourages citizens to visit vote.gov.