Houston’s rodeo season is just around the corner, and Goode Company is pulling out all the stops to help Houstonians celebrate in true Texas style! From live music at Armadillo Palace to a mouthwatering limited-time rodeo menu and an elevated rideshare partnership, Goode Co. is making this year’s rodeo experience bigger and better than ever.

Late-Night Concerts at Goode Co. Armadillo Palace 🎸

📍 Thursday, February 27 - Saturday, March 1, 2025
🎤 Live Performances:
✅ Jon Stork – Thursday
✅ Kin Faux – Friday
✅ Bri Bagwell – Saturday

As rodeo excitement heats up, Goode Co. Armadillo Palace will host three nights of live country music to keep the party going after dark! Doors open at 10 PM, and tickets are just $20 at the door. Guests can enjoy a full bar and late-night bites, including sliders and frito pie.

"We’re thrilled to celebrate another Houston Rodeo season and bring people together over great music, handcrafted cocktails, and authentic Texas flavors," says Levi Goode, President and Chef of Goode Co.

Limited-Time Rodeo Menu at Goode Co. BBQ 🍖

For a true Texas-sized rodeo feast, Goode Co. BBQ locations will feature the 1977 Sandwich, a stacked creation with:
🥩 Sliced brisket
🍖 Ham
🧀 Mac ‘n’ cheese
🌶️ Jalapeño
🥓 Bacon
🧅 Onion

This must-try menu item will be available throughout rodeo season—but only while supplies last!

Goode Co. at the Houston Rodeo 🤠

If you're heading to the Houston Livestock Show and Rodeo, swing by Goode Co.’s booth for these Texas-inspired favorites:
🥪 Hometown Hero Sandwich – Brisket, Czech sausage, BBQ sauce & queso
🧀 Side of Chile con Queso (option to add protein)
🍪 Chocolate Chip Cookie
🍬 Praline

Ride in Style with Goode Co. & Alto Houston 🚗

Skip the hassle of parking and ride in style with Goode Co.’s exclusive rideshare partner, Alto Houston. From February 23 to March 23, riders can enjoy 15% off trips to or from any Goode Co. location using promo code GOODERIDE.

📌 Perks of Riding Alto During Rodeo Season:
✔️ Exclusive Goode Co.-branded vehicles 🚙
✔️ In-car giveaways (bandanas, koozies, sweatshirts, and even Goode Co. Brazos Bottom Pecan Pie!)
✔️ FREE appetizer at Goode Co. Armadillo Palace for Alto members who purchase an adult entrée 🍽️

🔗 To Redeem: Download the Alto app, enter code GOODERIDE under Promotions, and enjoy a stress-free ride to all the rodeo action!

Plan Your Rodeo Season with Goode Co.

📍 Locations:
✔️ Goode Co. Armadillo Palace
✔️ Goode Co. BBQ (Kirby & Memorial)
✔️ Goode Co. Kitchen & Cantina (Memorial & Heights)
✔️ Goode Co. Taqueria & Seafood (Westpark & Memorial)

For full details on events, menu specials, and more, visit www.goodecompany.com.

🎟️ Don’t miss out on the ultimate Houston Rodeo celebration! Whether you’re craving late-night live music, legendary Texas BBQ, or a VIP rideshare experience, Goode Company has everything you need to rodeo in style! 🤠🔥