Pastor Jamal Bryant speaks during New Birth Missionary Baptist Church ‘The Return’ Good Friday Service at New Birth Missionary Baptist Church on April 15, 2022, in Stonecrest, Georgia.
Mandatory Credit:	Paras Griffin/Getty Images via CNN Newsource

Pastor Jamal Bryant speaks during New Birth Missionary Baptist Church ‘The Return’ Good Friday Service at New Birth Missionary Baptist Church on April 15, 2022, in Stonecrest, Georgia.
Mandatory Credit: Paras Griffin/Getty Images via CNN Newsource

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‘A spiritual act of resistance’: Black consumers are boycotting corporations retreating from DEI

Treece Jones used to shop at Target at least once every other week, spending between $75 and $200 on each trip. Jones, a 32-year-old Black woman from Dallas, said she enjoyed browsing the store aisles for some of her favorite Black-owned brands including Pattern, Ezra Coffee and Design Essentials.