ESSENCE GU® and Kensington Grey partner to raise the bar for content creators
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ESSENCE GU® and Kensington Grey Ignite a New Era of Black Creator Culture at the 2025 ESSENCE Festival of Culture®
At the intersection of creativity, culture, and community, a groundbreaking partnership emerged during this year’s ESSENCE Festival of Culture® presented by Coca-Cola®—the nation’s largest celebration of global Black excellence. ESSENCE Girls United® (ESSENCE GU®) and Kensington Grey, the premier talent agency representing Black digital storytellers, joined forces to elevate the future of creator culture in a way that was bold, unapologetic, and revolutionary.
