March Madness has never looked so Houston. The University of Houston Cougars—our hometown heroes and No. 1 seed—have stormed their way into the 2025 NCAA Final Four, and the city is ready to roar! With red pride blazing, Houston First Corporation and UH Athletics are co-hosting the Official Final Four Watch Party at none other than The Plaza at Avenida Houston—and you're invited to rep your Coogs!

📍 Official UH Cougars Final Four Watch Party Details:

🏀 Match-Up: UH Cougars vs. Duke Blue Devils

📅 Date: Saturday, April 5, 2025

🕖 Tip-Off Time: 7:49 PM CST

🕡 Venue Opens: 6:30 PM CST

📍 Location: The Plaza at Avenida Houston
(Between the George R. Brown Convention Center & Discovery Green)

💻 Event Updates: UH Cougars March Madness Watch Parties Info

🔥 What to Expect: Cougarland Comes Alive!

Get ready for an epic night of hoops, music, and Houston pride:

🖥️ 20-foot LED screen + multiple 80-inch monitors

🎶 Live DJ spinning energetic beats

🍔 Food trucks & vendors serving fan favorites

🍹 Beverages available for purchase

🛍️ UH Team Shop on-site for exclusive Coogs gear

📸 Selfie stations & interactive games for all ages

🎁 Free prizes and giveaways throughout the night

🎺 Appearances by the Spirit of Houston Band, UH Cheerleaders, Cougar Dolls, and Shasta the Mascot

🌆 Downtown lights + Wings Over Water fountain glowing red for Cougar Nation

🐾 Why It Matters: More Than Just a Game

This isn’t just a basketball game—it’s a celebration of Houston’s heartbeat, unity, and resilience. The Cougars’ run to the Final Four electrifies the city with spirit, pride, and ambition. From students and alumni to families and first-time fans, this event brings everyone together in the name of community, culture, and college basketball history.

📣 Let’s Show the Nation Who Runs This Town

This Saturday, downtown Houston transforms into Cougarland, and we want YOU there. Whether you're an alum in red, a family bringing the kids, or a basketball fan drawn in by the excitement, the energy will be undeniable.

🧢 Wear your red.
📍 Get there early.
📸 Snap those memories.
📣 And most importantly—bring the noise for the Coogs!

🔗 Important Links:

🎟️ UH Cougars March Madness Watch Parties Updates

📍 The Plaza at Avenida Houston

🏀 University of Houston Cougars Basketball Schedule