LOS ANGELES, CA (December 5, 2017) – Get your brushes and contour kits in hand for Lifetime’s new beauty competition series, Glam Masters, hosted by Emmy® Award nominee Laverne Cox (Orange is the New Black, TRANSform Me), premiering Wednesday, February 28 at 10pm ET/PT. The eight-episode series puts beauty influencers through themed challenges allowing them to put their best face forward to impress Cox, celebrity makeup artist Mario Dedivanovic, YouTube makeup expert Kandee Johnson and co-founder of Milk Makeup and Marie Claire Senior Fashion Editor Zanna Roberts Rassi. Executive produced by style icon Kim Kardashian West, Glam Masters is created by Diana Madison, co-founder of digital media company Obsev Studios and creator and host of The Lowdown with Diana Madison and Style Lab.

Each closed-ended episode will feature four beauty bloggers who will go head-to-head to prove they have the talent, charisma and vision it takes to be the next big name in the beauty world. The winner each week will qualify to advance to the semi-finals where the best will battle it out in the Tournament of Masters finale. In the end, only one of these beauty-obsessed bloggers will get to claim the title of Glam Master.

Glam Masters is produced by Shed Media, a division of Warner Bros. Unscripted and Alternative Television, for Lifetime. Kim Kardashian West and Diana Madison executive produce. Pam Healey, John Hesling, Dan Peirson and Colleen Sands executive produce for Shed Media, while David Hillman and Kim Chessler executive produce for Lifetime. Laverne Cox serves as co-executive producer.

Glam Masters joins Lifetime’s robust roster of fashion, beauty and lifestyle series which include the Emmy® nominated series, Project Runway, Project Runway All Stars, makeup and hair competition series American Beauty Star with host Adriana Lima, and the competition series, Making a Model with host Yolanda Hadid. A+E Networks is also an investment partner in BeautyCon, a destination for generation Z and millennials in the beauty space.