Los Angeles, CA - December 20, 2017 - SparkleCOIN, the blockchain currency that launched in September, celebrated a double-digit value increase during its initial coin offering (ICO), and the launch of the company's VCoin Exchange, with a star-studded gala hosted by iconic rapper Snoop Dogg.

SparkleCOIN founder and CEO Victor Wong treated attendees like actor Noel Gugliemi (Training Day and The Fast and the Furious), Olympic Gold medalist Ed Moses, rap stars Too Short, Bow Wow, and Trinidad James, musician and actor Ray J, legendary music manager Steve Lobel, and R&B musician and Instagram sensation Dennis Graham - the father of Grammy-global icon Drake - to premium cocktails and hors d'oeuvres from The Bazaar, the Spanish-themed restaurant founded by James Beard Award-winning chef José Andrés.

With DJ Snoopadelic (Snoop Doog) on the wheels of steel setting the tone for the night, the SparkleCOIN gala featured casino-style gaming with a chance to win over $30,000 in cryptocurrency. Coin-holders, influencers, journalists, and celebrities were among the guests who received $500 in chips upon entry to start gaming. At the end of the evening, winnings were then traded for raffle tickets. The first, second, and third place raffle winners received 500, 300, and 100 SparkleCOINs, respectively. The value of the prizes earned is in excess of $33,000.

A highlight of the night, Mr. Wong presented Snoop Dogg with a donation of 1,500 SparkleCOINs, currently valued at $55,500, to support the Snoop Youth Football League (www.snoopyfl.net), a non-profit charitable organization that since 2005 has served inner-city children ages five to 13, fostering values of good sportsmanship, respect for self and others, and academics.

"I appreciate and accept this kind gesture on behalf of my football league," said Snoop Dogg.

The evening was both entertaining and educational. The SparkleCOIN™ team circulated throughout the party to answer questions about its coin and the future of cryptocurrency.

"I had been curious about cryptocurrency for some time, but I'm a novice and most explanations of it I'd read were too technical and off-putting," commented one attendee, echoing a theme the team heard repeatedly. "After talking to the Sparkle folks, it finally made sense, and now I feel good about investing."

"Because you can put the stuff in your digital wallet and use it right away, that's going to create real-world value," said another who identified himself as an 'old-school fundamentals-based finance guy.' "And since it's not as expensive a buy-in as some of the other big crypto names right now, the barrier to entry and risk factor is low."

Since its launch in September, SparkleCOIN continues to generate huge buzz among veteran cryptocurrency users and in the mainstream consumer and finance worlds alike. The reason to celebrate its success during this holiday season included the success of SparkleCOIN's initial coin offering (ICO). No other cryptocurrency has seen its value increase to double digits during its initial token sale let alone the $37 price at which SparkleCOIN™ is currently selling. The gala also celebrated that the company's highly anticipated VCoin Exchange will open for trading, December 22nd.

VCoin Exchange is part of a managed ecosphere that makes SparkleCOIN™ more immediately usable and transactable than any other cryptocurrency, providing instant trading with other traditional fiat (government-issued) currencies as well as other cryptocurrencies. It also gives merchants a payment gateway that enables them to accept SparkleCOIN™ directly and receive payment in dollars, via a downloadable extension that interfaces with virtually any shopping cart system, with no extra coding required.

SparkleCOIN's ICO continues through Thursday, December 21 at 1 P.M. PST/ 3 P.M. EST / 8 P.M. GMT. The SparkleCOIN gala was held at the SLS in Beverly Hills, December 15th.