NAACP Files Racial Discrimination Lawsuit Against Capital One Bank
Style Magazine Newswire | 3/9/2018, 11:04 a.m.
Capital One Bank has been closing many of its brick-and-mortar locations around the state of Texas in what the bank claims to be a cost-cutting measure. The NAACP, however, has filed a lawsuit in federal court against the publicly traded company, alleging that its actions are discriminatory against its black and Latino customers, while also using black celebrities in its commercials to enhance its agenda. The suit, filed in federal court in the Southern District of Texas, alleges that black and Latino customers are encouraged to use ATM cards to transact their business with the bank, which reduces the possibility of minority customers applying for mortgages, credit, and traditional banking services. The civil rights organization said the black celebrities are being unwittingly used to advance its agenda to relegate its minority bank customers to only debit-card carrying customers when their commercials ask, “What’s In Your Wallet?” Capital One said in a statement to Black Enterprise that the assertion “is so offensive and so far from the truth, it doesn’t merit a response.”