Urban South - HTX, Urban South Brewery’s new Houston location, is honored to participate in the “Black is Beautiful” initiative, a global beer collaboration created to bring awareness to the injustices that many people of color face daily. Urban South’s “Black is Beautiful” creation will be released to the public in early July, and the brewery will donate 100% of the proceeds from beer sales to Black Lives Matter: Houston.

“We are in awe of the leadership shown by Weathered Souls Brewing Company on this project and saw this as an amazing opportunity for our team to say something in unison with the other great people of the craft beer industry,” said Dave Ohmer, General Manager of Urban South - HTX. “Together we are louder, and it is our duty to say something now and continue to push for change.”

Spearheaded by Weathered Souls Brewing Company, “Black is Beautiful” invites any brewer to use the base stout beer recipe provided and add their own twist or ideas. Participating breweries are asked to donate 100% of the beer’s proceeds to local foundations and organizations that are committed to the long-term work of equality. The mission of the “Black is Beautiful” initiative is to bridge the gap and provide a platform to show that the brewing community is an inclusive place for everyone of any color.

Black Lives Matter: Houston is an organization that addresses important issues by collaborating with community partners to build a healthy, educated and financially stable Black community. The organization’s goal is to build a movement that transforms Houston, paving a path to growth where it is understood that all Black lives matter.

To learn more about the “Black is Beautiful” initiative, visit BlackIsBeautiful.Beer. To stay up to date on Urban South - HTX’s release of the “Black is Beautiful” beer, follow along on social media (@urbansouth_htx.)