H-E-B Quest for Texas Best 2021 call for entries now open

The annual competition expands beyond food products to include submissions for non-food items

Style Magazine Newswire | 3/11/2021, 12:13 p.m.
Now in its eighth year, H-E-B Quest for Texas Best has expanded its search for the finest foods and beverages …
3 Sons Foods, LLC, Diablo Verde Sauce - George (11), Luke (14) and Ayden (16) celebrate their win

After pausing H-E-B Quest for Texas Best in 2020 due to Covid 19, H-E-B has resumed the hunt for Texas’ finest locally-made foods, beverages and products. The company’s eighth annual H-E-B Quest for Texas Best is calling all Texas-based food creators and innovators, as well as purveyors of beauty items, toys, home goods, household necessities, gardening supplies, coolers and everything in between, to submit their creations to the competition. The call for entries is open through April 7th.

After the Call for Entries period is complete, H-E-B’s Business Development Managers will select the Top 20 applicants, who will present their products before a panel of judges selected by H-E-B on August 24th-26th, 2021 at the San Antonio Food Bank. The panel of judges will determine the top four winning products and award $25,000 to the Grand Prize winner, the title of “Texas Best” and placement on store shelves; $20,000 to the first-place winner; $15,000 to the second-place winner and $10,000 to the third-place winner.

H-E-B Quest for Texas Best has expanded its search for the finest foods and beverages in the Lone Star State to also include non-food items. In addition to food creators and innovators, Texas-based purveyors of beauty items, toys, home goods, household necessities, gardening supplies, coolers and everything in between are now invited to join! Qualified participants will compete for a combined $70,000 in cash prizes and the opportunity to feature their product on H-E-B shelves across the state.

“Through Quest, we have the opportunity to connect with even more Texas-based innovators each year, which helps us further curate rich and robust offerings for customers,” said James Harris, Director, Diversity & Inclusion and Supplier Diversity, H-E-B. “While we were unable to formally hold the competition in 2020, we still found a number of excellent companies. We look forward expanding that list with the 2021 competition.”

Since launching the contest in 2014, H-E-B has reviewed more than 4,500 samples of the most creative and mouthwatering Texas-made food and beverages, deemed more than 750 unique products worthy of shelf placement and awarded nearly $1 million in prize money, marketing, supplemental support and mentoring. Interested suppliers and manufacturers can submit details about their products at heb.com/quest.

After the Call for Entries period is complete, H-E-B’s Business Development Managers will select the Top 20 applicants, who will present their products before a panel of judges selected by H-E-B on August 24th-26th, 2021 at the San Antonio Food Bank. The panel of judges will determine the top four winning products and award $25,000 to the Grand Prize winner, the title of “Texas Best” and placement on store shelves; $20,000 to the first-place winner; $15,000 to the second-place winner and $10,000 to the third-place winner.

Eligible products must not be available at any other large chain or retailer, and the vendors must be willing to sell exclusively to H-E-B. Additionally, Texas-based suppliers must also create, produce or co-pack the products in Texas.