In the ever-evolving landscape of retail and community planning, H-E-B continues to set the bar, and the latest project in Atascocita is no exception. Houston-based developer Read King has embarked on an ambitious venture around the recently opened H-E-B in Atascocita, 11939 Madera Run Pkwy, Atascocita, TX 77346, transforming the area into a vibrant hub with a blend of residential and retail options tailored to meet the needs of modern Houstonians.

A Community-Centric Oasis: The Market at The Groves

Nestled at Woodland Hills Drive and Madera Run Parkway in The Groves neighborhood, this project is more than just a shopping destination. Aptly named The Market at The Groves, this mixed-use center sits adjacent to Starwood Land’s Balmoral—a master-planned community known for its crystal-clear lagoon, a feature that draws families and residents alike for its unique appeal. Now, with the addition of a full-scale H-E-B and surrounding amenities, Balmoral and The Groves are primed to become the heart of community living in Atascocita.

A Modern Living Experience

In keeping with the demands of a growing city, Read King’s development includes a 336-unit apartment complex, designed by Houston-based Meeks + Partners. Set to bring a touch of modern Hill Country style to the city, these one- to three-bedroom units range from 700 to 1,300 square feet, offering options that cater to everyone—from young professionals to growing families. Each unit features contemporary designs, while the complex boasts amenities that promise a resort-like experience. Think detached garages, a clubhouse, a dedicated fitness center, a cabana-flanked pool, and even a pickleball court for residents to enjoy. Trevor Meeks, representing Meeks + Partners, notes, “It will have a lot of amenities that I think will set this one apart from some of the surrounding apartments.”

Retail and Dining Destinations for Every Taste

Of course, no H-E-B-centered development would be complete without an eclectic mix of retail and dining options. The Market at The Groves promises an impressive lineup, including notable names like Whataburger, Chase Bank, and Valvoline. Additionally, Milano Nail Spa, Pacific Dental, and Longhorn Liquor are set to welcome customers, offering a range of services that cater to Atascocita’s growing community. Pending tenants also hint at further variety with Tex-Mex, pizza spots, and a cozy coffee shop in the works. Shell buildings for restaurants, retail, and office spaces are already laid out along Woodland Hills Drive, promising a seamless fusion of commerce and convenience.

Following in the Footsteps of Katy’s Success

This latest project mirrors Read King’s success with The Market at Katy Park, another H-E-B-anchored center at 11939 Madera Run Pkwy, Atascocita, TX 77346 – that has quickly become a focal point for the local community. With a similar approach, this new Atascocita development is bound to become a gathering place for families, foodies, and fitness enthusiasts alike. The synergy between residential and retail spaces is a testament to the developer’s vision of creating community-centered spaces where residents can live, shop, and play in one cohesive area.

Branching Out: Woodforest National Bank’s H-E-B Connection

Adding to the list of exciting new businesses, Woodforest National Bank has also opened branches within both the Katy and Atascocita H-E-B locations. Known for its innovative approach to customer accessibility, Woodforest continues its expansion into H-E-B locations, marking a strategic move to cater to the everyday banking needs of the community. Since their first H-E-B branch opened in November 2022, this unique partnership reinforces H-E-B’s role as more than a grocery store—it’s becoming a one-stop destination.

An Exciting Future for Atascocita

Houston Style Magazine readers, as construction begins and the community eagerly awaits the grand openings, The Market at The Groves stands as a beacon of growth and progress for Atascocita. By blending quality living spaces with top-tier retail and dining options, Read King and H-E-B are redefining what it means to create a community-centric lifestyle. With a focus on convenience, style, and community engagement, this development promises to bring a fresh energy to Atascocita, elevating it as a premier spot in the Greater Houston area.

Visit the new HEB at 11939 Madera Run Pkwy, Atascocita, TX 77346, or at www.HEB.com

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