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BrightDrop Breaks into Grocery Industry with eCart for Optimized Online Order Fulfillment and Pickup
Kroger is slated to be first customer of the BrightDrop Trace Grocery
*BrightDrop unveils the Trace Grocery, a new temperature-controlled eCart, designed to optimize fulfillment and curbside pickup for the $240 billion online grocery industry *Trace Grocery is available to order in limited quantities today, with full availability expected in 2024 *In an initial pilot, Kroger saw a noticeable improvement in the customer and associate experience
