Xiaotu paid for a personal advertisement on a electronic billboard at a local subway to find his soulmate, and pictured are commuters
heading to the subway platform during rush hour in Beijing in 2020.
Mandatory Credit: Kevin Frayer/Getty Images via CNN Newsource
Stories this photo appears in:
‘I felt like a celebrity’: Personalized ads hit China subway stations as operators scramble for cash
Xiaotu was looking for a soulmate but the typical routes of meeting people on campus or swiping online dating apps just weren’t cutting it for him.

