Pernod Ricard is selling most of its wine brands, and the company's flag at the Martell distillery in Cognac, France, pictured in July 2009.
Mandatory Credit:	Fabrice Dimier/Bloomberg/Getty Images via CNN Newsource
Dateline:	COGNAC, France

Pernod Ricard is selling most of its wine brands, and the company's flag at the Martell distillery in Cognac, France, pictured in July 2009.
Mandatory Credit: Fabrice Dimier/Bloomberg/Getty Images via CNN Newsource
Dateline: COGNAC, France

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One of the world’s biggest booze makers is ditching wine brands as the world drinks less

Pernod Ricard is selling most of its wine brands, as wine consumption is falling globally, and will instead focus on growing its champagne and premium spirits labels, including in the United States.