Hyundai’s ‘The Drop' Multicultural Marketing Campaign | Screengrab of Hyundai’s TV Ad with Culture Brands for the Santa Fe, Jan. 24-25, 2024.
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School bus driver accused of driving drunk during morning route
A school bus driver for Westborough Public Schools was arrested on drunken driving charges early Thursday during her morning route, police confirmed.
Unveiling the 2024 Hyundai Santa Fe: A Cultural Fusion with "The Drop" Campaign
Hyundai, in collaboration with Culture Brands, its African American marketing agency, has unleashed a groundbreaking marketing spectacle with the launch of "The Drop" campaign, introducing the world to the highly anticipated 2024 Hyundai Santa Fe SUV. This latest installment in the renowned “OKAY Hyundai” series seamlessly merges the captivating allure of sneaker culture with the spirited, adventure-driven essence of the all-new fifth-generation Santa Fe.
